An Ordinary Day in NYC
2021 | Illustration & GIF | Brooks Brothers
We were invited by Brooks Brothers to create a series of illustrations inspired by the New York City culture and the latest fashion collection of Brooks Brothers launched in Hong Kong.
The drawings visualise several classic but iconic New Yorker profiles that any of us may run into on an ordinary day in NYC. The work-in-progress timelapse videos demonstrate an interesting part of our drawing process using the digital application ProCreate.
Brooks Brothers is the oldest clothing retailer in the United States. In the latest campaign “New York - A City Full of Vigor and Vitality”, the brand embodies the spirit of NYC where the city and its cultural works are inextricably linked.
A CITY FULL OF VIGOR AND VITALITY
Period: April 2021
Artist/ Illustrator: UUendy Lau
Collection: Six illustrations in total (including two GIFs and four static images)
Promotion Channels: Published on Brooks Brothers GRC social media