The Contour
2015 | Mini-installation | Teva
We were invited by Teva and Pedder Group to personalise the Teva Flatform Sandal in collaboration with for the HonestlyWTF campaign.
CREATIVE CONCEPT
Artist: UUendy Lau
Artwork: The Contour
Client: Teva / Pedder Group
Medium: Mini-installation
Materials: Marker, mini-figures
Statement:
Run towards the edge of the land.
Embrace the dancing waves.
Greet the fish in the sea.
Locate a point on a contour line,
follow the irregular curves and arcs,
and wait until it goes back to the starting point.
This is a meditation.
The mini-installation project intends to express our curiosity and admiration for nature from the furthest perspective.
HONESTLYWTF CAMPAIGN
HonestlyWTF is a well-known lifestyle blog that curates stories covering fashion, art, travel, interior design and DIY.